Wednesday, November 08, 2006

4 seconds is the new 8 seconds

Jupiter and Akamai's user study finds that surfers give up on a site after a 4 second load delay 75% of the time. Interestingly, just a few years ago a bunch of research papers (cited by our own ROC work) found that 8 seconds was that threshold. We're becoming increasingly attention-impaired, I guess. In other news, today I am proud to be a liberal wiener! Democrats take the House and Pelosi is 2nd in line to become Prez. Wouldn't that be a kick in the teeth for the GOP?

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